“It was hard to get people to pay attention to you because everyone and their mother was on this app.” “Once the pandemic came around and strip clubs started shutting, became so oversaturated because it was just every single sex worker, or just anyone in general, realising there was money to be made,” Rose says. It got a 15% bump in traffic after Beyoncé referred to it in her remix of Savage in June – and while extra attention brought in consumers, it also attracted thousands of content creators. Use of OnlyFans exploded during the pandemic, going from 7.5 million users last November to 85 million now. It definitely takes hard work.” ‘Everyone and their mother is on it’ “It’s not just you made an account, you post some pics and then all of a sudden you’re raking in the big bucks. “I can have some days where only make maybe $10, and then can have weeks where actually cashed in about $500. “It was about a year before I really started seeing any type of income and even then it’s not like a steady income or anything,” she says. “In reality, it is often small amounts that trickle in over time, many of which become diluted through commissions and international transfer fees,” she says.Īccording to content creator Brooklyn Rose it took months of working almost for free before she began making real money. Stardust says users who fail to establish a wide fanbase may work for many months, or even years, without receiving significant payment. OnlyFans disagreed with this characterisation saying lowering the payout threshold was “actually to provide creators with increased flexibility with regard to their payouts”. “Conversations from within the industry, including my own experience using OnlyFans, tells me that the minimum payout … can take time to meet given the low subscription fees and the OnlyFans 20% commission,” she says. Jah Bella: ‘Why not make money out of this and have control over my body?’ Photograph: Jah Bella The unusual thing about Bella isn’t that she decided to post on OnlyFans, but that she has actually been able to make a living doing so.ĭr Zahra Stardust, a socio-legal researcher from the University of New South Wales and OnlyFans content creator, says the site recently reduced the minimum amount of earnings it will pay from $500 to $200 because many users struggled to reach the threshold. Some have heralded it as the magic pill for modern financial woes – a tool of empowerment and the final step in destigmatising sex work.īut is OnlyFans all it’s cracked up to be? ‘It definitely takes hard work’ Hundreds of videos have circulated online of women speaking about joining the content subscription site and making thousands of dollars in the first week. “I probably work four days a week and I wouldn’t be making nearly as much as I make on OnlyFans if I had a part-time or full-time job,” she says. Creators charge subscription fees for exclusive content, put up pay-per-view posts, and generate income from tips and livestreams.Ī spokeswoman for OnlyFans told Guardian Australia there are more than 1 million creators worldwide, 85 million registered users, and it paid out more than US$2bn ($2.7bn) globally this year.īella uses her account to post herself posing naked or semi-nude and occasionally sells solo sex content to subscribers. The site, which has boomed in popularity in the past year, is technically open to anyone – from personal trainers to artists and cooks – but it’s best known for one thing: nudes.
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